K Kristopher Baker iOS · Growth · Tokyo

tags

iOS

·iOS ·1 min read

Improving subscription conversion through cart and checkout entry points

Client-side DRI for two flagship Wolt+ growth experiments — cart entry point and express signup. Drove cross-platform RFCs and pushed to split the work into independent rollouts, enabling faster iteration and clearer A/B validation.

·iOS ·1 min read

Expanding subscription value with long-distance delivery

iOS DRI for Long-Distance Delivery — extending Wolt+ value to users outside the free delivery radius with discounted pricing, kept consistent across discovery, venue, and checkout. Led API and product design discussions across teams.

·iOS ·1 min read

Building a real-time telemetry viewer to improve product iteration speed

A real-time telemetry viewer that streams events from the iOS app to a local desktop client over WebSocket, with searchable, filterable views. Replaced a slow in-app fullscreen viewer and unlocked faster, more confident instrumentation work across teams.